Case Study: How to Create Sponsored Content That Bilibili Users Actually Like
Bilibili will be a key marketing platform in 2021. Creativity and keeping it real are key.
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Author: Jolene Guo
Video VS. Photo Posts on Xiaohongshu: Which Performs Better?
KOL Jolene shares her experience creating content and which formats deliver the best results.
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Perfect Diary Koi Collection Designed to Bring Luck in a Year That Needs It
Perfect Diary not only leveraged the popularity of this Chinese motif, but the meaning behind it.
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RED Sends Creators List of Top 10 Sponsored Posts to Inspire Better Brand Collabs
By showcasing high quality content, RED hopes to improve brand collaborations.
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