The Top 10 Chinese Male Idols With the Most Brand Ambassadorships in 2019-2020
Find out who are the most popular male idols used to reach GenZ females in China.
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Author: Kejie Yi
Top Kuaishou Live Streamer Xinba Caught Selling Fake Products
Xinba’s team was caught selling fake supplements and now he is under federal investigation.
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A Slow Marketing Strategy: Fragrance Brand To Summer
Chinese fragrance To Summer brand is in high demand, yet it chooses to focus on slow growth.
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A Low-key New Tea Player: Chayan Yuese
Instead of expanding across China, this top tea brand only opened stores in 1 city for the past 7 years.
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Revlon is Exiting China While its Subsidiary Elizabeth Arden is Flourishing
One of the earliest foreign beauty brands to enter China, how has Revlon failed to keep up?
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The Opposite of Ubras – a Chinese Bra Brand Targeting Large-Chested Women
As Chinese women’s chests are getting bigger, the demand for larger cup sizes is growing.
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Fruit Wine Is Becoming Popular Among Chinese Young People, and Meijian is Capturing the Market
Meijian balances young consumers growing demands for both health and alcohol.
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How Did Chinese Brand Ubras Become the No.1 Underwear Brand on Tmall?
Learn about the one-size-fits-all, no underwire bra that helped Ubras’ popularity explode.
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Not Everyone Loves Double 11
Double 11 is like a battle. With such impulsive choices, are people really buying things they need?
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Chinese Brands Showed Up Strong in This Year’s 11.11
Chinese brands dominated several categories in this year’s Singles Day shopping festival.
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