Hey Tea Ventures Beyond Tea, Investing in Coffee Brand Seesaw
It is to everyone’s surprise that Hey Tea joins the crazy coffee industry by investing in Seesaw Coffee.
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Offline & O2O
I Finally Met Top Fashion KOL Mr.Bags!
My experience attending a recent Tory Burch event with top fashion KOL Mr. Bags.
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Will NIO’s Newest Marketing Tactic, the NIO EP Club, Help or Hurt its Brand Image?
Is NIO’s EP Club this a networking opportunity for the wealthy or an MLM scheme?
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Chinese Post-00s Youth Don’t Visit Cinemas
Statistics reveal that while post-95s and post-80s like going to movies, post-00s prefer other activities.
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China Marketing Case Study: How Coach Won Back Consumers After a Scandal
Coach experienced a massive boycott in 2019 and now it seems the brand has made its way back.
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Benefit Cosmetics, Jurlique and Other International Beauty Brands Struggling in China
Benefit Cosmetics and other international brands have become less competitive in the China market.
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Chinese Luxury Brand Duanmu Creating Bags Often Compared with Hermès
Chinese luxury bag brand DUANMU is known for its Chinese aesthetics and exquisite craftsmanship.
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Chinese Hotpot Giant Haidilao Expanding Too Quickly
Despite COVID’s effect on the economy, Haidilao opened 530 new stores globally in 2020.
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Key Takeaways from Chinese Toy Maker Pop Mart’s Annual Report
Stats reveal Pop Mart is decreasing its reliance on top IP Molly, increasing sales from Dimoo, Pucky, and others.
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Using QR Codes to Order at Restaurants is Convenient….Or is it?
Being required to order food at restaurants using QR codes can also have downsides.
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