Chinese Metahuman AYAYI: Redefining the Word Influencer
Will virtual avatars replace human influencers one day? The lines are certainly blurring.
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Industries
Key Takeaways from the Gen Z Automotive Preferences Insights Report: Part 1
China’s Gen Z are becoming the largest segment of the country’s automotive buyers.
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Chinese Startup Aiways Teamed Up with Roland Gumpert to Produce Methanol Fuel Cell Vehicles
Chinese startup Aiways and Roland Gumpert join forces to create world’s first methanol fuel cell sports car.
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With so Many Massive Scandals, Do Luxury Brands Still Love Chinese Celebrities?
Despite recent scandals, luxury brands’ love of Chinese celebrities appears to be as strong as ever.
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China’s Auto Industry Takes on its Biggest Challenge Yet – Building the Silk-FAW S9 Hypercar
China takes on Ferrari on its home turf, announcing it is building its own hypercar in Italy.
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Hey Tea Ventures Beyond Tea, Investing in Coffee Brand Seesaw
It is to everyone’s surprise that Hey Tea joins the crazy coffee industry by investing in Seesaw Coffee.
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How do Chinese Male Consumers Prepare for Qixi?
Brands are doing a lot of marketing for Qixi, but are men listening?
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Why Are Chinese White Collars Obsessed with SuperMonkey Gyms?
SuperMonkey is a fitness gym in China and it has won many white collars’ love in top tier cities.
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I Finally Met Top Fashion KOL Mr.Bags!
My experience attending a recent Tory Burch event with top fashion KOL Mr. Bags.
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Perfect Diary Launches Male Cosmetics Line
Unicorn beauty brand Perfect Diary is taking on China’s growing male cosmetics market.
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