The Opposite of Ubras – a Chinese Bra Brand Targeting Large-Chested Women
As Chinese women’s chests are getting bigger, the demand for larger cup sizes is growing.
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Chinese Brands
Fruit Wine Is Becoming Popular Among Chinese Young People, and Meijian is Capturing the Market
Meijian balances young consumers growing demands for both health and alcohol.
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How Did Chinese Brand Ubras Become the No.1 Underwear Brand on Tmall?
Learn about the one-size-fits-all, no underwire bra that helped Ubras’ popularity explode.
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Chinese Brands Showed Up Strong in This Year’s 11.11
Chinese brands dominated several categories in this year’s Singles Day shopping festival.
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Celebrity Ambassador Wang Yibo Helped Massage Device Brand SKG Rank #1 on Tmall and JD during 11.11
SKG created a special edition device just for Wang’s fans.
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Creative Livestream Case Study: Anta Kids Hatched a Chicken with a Down Jacket
Instead of regular sales-focused livestream, Anta held a fun science lesson for kids and parents alike.
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How Did Chinese Liquor Brand Maotai Rank #1 in the F&B Category During 11.11?
Chinese liquor brand Maotai has seen a resurgence in popularity over the past few years.
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CEO of Domestic Sports Brand Li Ning Purchases British Shoe Brand Clarks
Li Ning is diversifying his portfolio and expanding internationally by purchasing Clarks.
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Perfect Diary and its Perfect Empire: Breaking 100M RMB 33 Minutes After Double 11 Began
Domestic unicorn brand Perfect Diary is upgrading its brand image and going global.
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Micro EVs a New Trend In Chinese Car Buying
While Chinese families are opting for big SUVs, seniors and Gen-Z are buying micro EVs.
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