Not All Chinese Brands are Succeeding: Famous Shoe Brand DAPHNE 4B RMB in Debt
Formerly 20% of the Chinese female footwear market, DAPHNE failed to adapt.
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Chinese Brands
Chinese Apparel Brand You Should Know: Handu Group
Top Chinese apparel brand Handu appointed Korean celebrity IU as its chief designer.
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Maogeping is Leading the High-End C-Beauty Market Thanks to Famous Founder
China’s makeup brand Maogeping is getting lots of buzz on social media recently.
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Lanvin in China or Chinese Lanvin?
Now that Lanvin is owned by a Chinese company, it is the case study everyone is looking at.
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Chinese Brands Are Reinventing the Instant Noodle Category
Brands like Ramen Talk and Zihaiguo are reshaping the instant noodle market in China.
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Fashion From “Nothing But Thirty” Went Viral on Chinese Social Media
Many Chinese TV shows feature luxury brands, why did this one become so popular?
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Self-Heating Instant Noodles?! See Why Zi Hai Guo (自嗨锅) is so popular in China！
Popular among busy workers and singles, Zi Hai Guo filled a gap in the market.
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The Chinese Toy Brand Surpassing Disney and Lego? Meet Pop Mart!
In China, the term blind box has become synonymous with this popular toy brand.
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Introducing Florasis: Learn about this popular C-Beauty Brand and Its Gorgeous Products
Florasis is a popular C-Beauty brand famous for it’s traditional Chinese branding.
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Are C-Beauty Brands Overspending on Idols?
Working with the hottest idols may bring a burst in traffic, but will it drive long term success?
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