COVID’s Long-Lasting Effect on the Chinese Beauty Industry
China has recovered quickly from the pandemic but is the beauty industry still affected by it?
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Live Streaming
Post-95s’ Obsession With Second-hand and Vintage Luxury
Chinese post-95 consumers don’t have the stigma towards second-hand luxury.
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Top Live Streamer Xinba’s Massive Scandal Barely Affected Kuaishou’s IPO
Xinba is one of China’s biggest livestreamers. Why didn’t his scandal affect Kuaishou’s IPO?
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China’s Top Commerce Live Streamers Viya, Austin Li, and Cherie Launch Their Own Brands
Top live streamers have begun launching their own brands to diversify income streams.
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Unboxing video of Chinese TOP1 Underwear brand: Ubras
In her latest product review, Kejie takes a look at one of China’s most popular bra brands Ubras.
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The Pros and Cons of the Chinese Influencer C2M Business Model
While a C2M model gives consumers the products they want, there are also some downsides.
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Is Chinese Facial Recognition Tech Naughty or Nice?
Kejie and Tate discuss facial recognition, a live stream scandal, and the growth of SaaS.
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New Commerce Live Streaming Regulations You Need to Know
Along with the increased popularity of live streaming comes increased regulation and scrutiny.
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Paying 100k RMB to Sell 5 Thermoses: How to Avoid a Celebrity Livestream Horror Story
2020 saw hundreds of Chinese celebs trying their hands at live streaming. Not all were good at it.
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Adopt A Cow: The Four Year Old Chinese Diary Brand That Ranked #1 on 11.11
New brand Adopt A Cow is taking on China’s 2 largest dairy brands: Yili and Mengniu Diary.
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