A New Monetization Channel for Gaming Companies – Turning Characters Into Virtual Influencers
Virtual influencers are a growing trend around the world. Meet Nuan Nuan and her loyal following.
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Industries
Chinese Cars are Now Featuring Built-In Selfie Cameras to Attract GenZ Buyers
NIO has kicked off a new trend, adding the selfie mode feature to its ES8.
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The Decline of a Domestic Beverage Company: Tenwow Food (天喔集团)
From the most promising food brand to an in-debt situation, what went wrong with Tenwow?
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Taobao’s 10 Hottest Products of 2020 Reflects Key Trends & Impactful Moments
How did eggbeaters, JK uniforms, and Ultraman become some of the most popular items of 2020?
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I Love Chinese Food Influencer Li Ziqi’s Videos, But Her Food Brand…Not So Much
Today we review another Chinese influencer brand. How’s the product quality?
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China is No Longer a Short Nation, and Stereotypes Need to Change
The average height of Chinese males is rising more rapidly than males in any country in the world.
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A Literal Hole in the Wall – Bear Claw Coffee Goes Viral on Chinese Social Media
While brands spend big on store decor and marketing, this hole in the wall cafe finds success.
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Colorkey, the NO.1 Chinese Brand on the Lipstick Category on Tmall
How did this new brand become this popular so quickly? Are its lip glosses any good?
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Has COVID-19 Accelerated the Adoption of Self-Driving Taxis in China?
Which is more dangerous, self-driving taxis or the COVID-19 pandemic?
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Adopt A Cow: The Four Year Old Chinese Diary Brand That Ranked #1 on 11.11
New brand Adopt A Cow is taking on China’s 2 largest dairy brands: Yili and Mengniu Diary.
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